Right now, if you were to walk into your local Target, Walmart, or Costco, you likely wouldn't be able to find any Pokémon TCG (trading card game) products. Scalpers buy as much inventory as they can, then sell it for more than the manufacturer's suggested retail price. To get their Pokémon fix, people often have to go through scalpers or online platforms.
In comes whatnot: a live collectibles auction app where eBay meets Twitch. Sellers go live, show off their product, you swipe to bid, and then it's shipped to your door. At any given time, thousands of viewers are watching dozens (sometimes hundreds) of Pokémon selling streams. There are different varieties of streams, one known as "Rip and Ship" is where the buyer will buy a pack of cards, have the seller open the pack live, then ship