The article was originally published on https://sfist.com/2025/09/09/bay-areas-world-cup-ticket-lottery-begins-wednesday-but-only-if-youre-a-visa-customer/In a sign of just how crassly commercialized this summer’s World Cup games in Santa Clara are going to be, the World Cup ticket lottery begins on Wednesday, but you’re only allowed to enter the first round of the lottery if you’re a Visa customer. We are just about nine months from the first World Cup games at Levi’ Stadium. Except they’re not allowed to call it Levi’s Stadium, because of FIFA sponsorship rules that dictate corporate names cannot be displayed at a World Cup game unless that corporation is an official FIFA sponsor. Levi’s is not, so the stadium will be temporarily renamed “San Francisco Bay Area Stadium.” Either way, tick

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