When sitting down with potential sellers, one of the first questions I’m often asked is: What does today’s buyer really want? The answer may surprise you.
In our market, buyers typically have the financial ability to purchase, but what they don’t have is the time, energy, or desire to tackle home projects. Today’s buyer overwhelmingly prefers to purchase a home that feels “move-in ready” even if it means paying a premium rather than chasing a so-called bargain that requires updates or repairs.
I often hear sellers say, “We’ll just offer a carpeting allowance, and the buyers can choose what they like.”
While this sounds reasonable, the truth is many buyers simply don’t have the vision to see past worn carpet, dated fixtures, or unfinished details. They may walk away from what could ot