“You are what you eat,” as the saying goes. But does the same apply to what you drink?

Pinterest’s Summer Trend report flagged “skincare drinks” as a rising category, with searches up 176% on the app. Since then, the trend has spread across platforms, with TikTok creators touting skin-boosting drink recipes they claim clear complexion, racking up thousands of views.

“Maybe you should drink your skincare instead of using all these products to fix your skin,” TikTok creator @xarabeq suggested in a video posted back in June. Her “retinol skincare” recipe includes carrots, lemon, orange, ginger, and turmeric to make a week’s worth of wellness shots.

Drinking my skincare 🫚🥕🍋 I want to make these retinol skincare wellness shots weekly so let me know any tips to make this process better cau

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