SAN JOSE, Calif. , Sept. 9, 2025 /PRNewswire/ -- Trackonomy announced today its acquisition of InPlay, a pioneering developer of next-generation Bluetooth Low Energy (BLE) chip technology, with applications spanning healthcare, gaming, logistics, and broader wireless IoTmarkets.

"Our NanoBeacon SoC technology—the purpose-built chips for smart labels—has seen massive market interest," said Jason Wu , CEO of InPlay. "With Trackonomy's financial backing, know-how, resources, and vast IP portfolio, we are able to better service our existing and future customers while continuing to function as an independent entity."

Eight years ago, Trackonomy spearheaded the smart label market, and since then has grown behind the screens into an innovation powerhouse powering many successful IoT, ha

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