The Nepal protests, a so-called Gen Z revolution, began as a social media campaign targeting “#NepoKids.” Those are the privileged offspring of Nepal’s corrupt political class.
Photos of politicians’ children flaunting Louis Vuitton bags and posing beside luxury cars flooded TikTok and X, alongside scenes of everyday Nepalis struggling to make ends meet. The optics hit a nerve in a country where youth unemployment is over 20 percent and remittances from abroad prop up a third of the economy.
Then came the government’s genius move: banning social media altogether. For a generation whose lifeline to family, friends, and the outside world runs through Instagram, WhatsApp, and YouTube, it was like cutting off their own citizens from the larger world, but also from one another.
It was a defi