David Zaslav Says TV Has Become a ‘Terrible Consumer Experience’

For a guy who has spent pretty much his entire career in television , Warner Bros. Discovery CEO David Zaslav doesn’t seem to be a fan.

Zaslav says TV is “a terrible consumer experience” these days. Just, you know, not his stuff.

At the Goldman Sachs Communacopia + Technology Conference, Zaslav said the “biggest accelerant” to HBO Max ’s worldwide growth says as much about his content (good) as it says about the broader industry (bad).

“The marketplace is really challenged with too many players in the market,” Zaslav said. “When people turn on the consumers put on their TV, it’s a terrible consumer experience. In almost every market in the world, there’s just way too many choices. And you’re Googling, ‘Where is it? How do I get from one to the other? How do I get into that platf