King's Hawaiian Becomes Official Partner of 5 NFL Teams

LOS ANGELES , Sept. 3, 2025 /PRNewswire/ -- This football season, King's Hawaiian, the No. 1 dinner roll in America, is bringing the flavor to game day with a lineup of new offerings, campaigns, and fan experiences. Headlining the season is a first-of-its-kind seasoning – Football SEASON-ing , that is. To celebrate this year's football season, King's Hawaiian teamed up with two-time Super Bowl Champion, Eli Manning , to drop the ultimate Football Season-ing — a specialty blend designed to be as versatile as King's Hawaiian rolls when it comes to your football recipe and spread needs. There's Nothing Like It.

NEW Football SEASON-ing

Created for maximum versatility, King's Hawaiian and Manning tapped former Food Network sta

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