Mark Cuban’s decision to sell a controlling stake in the Dallas Mavericks still feels like the moment the franchise’s playbook flipped. In December 2023 Cuban sold a majority share at about a 3.5 billion valuation while keeping a meaningful minority stake, and he has since said he expected to remain closely involved in basketball decisions. The sale was meant to pair Cuban’s basketball instincts with new owners’ deep pockets, but the deal’s aftermath exposed how fast control can shift when league governance and contract language collide.

The fallout grew sharper when Luka Doncic was traded in early 2025 to the Lakers in a blockbuster move that reshaped the NBA landscape. That trade, which centered on Anthony Davis coming to Dallas, sparked protests from fans and long debates across the le

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