The historic Portuguese luxury brand Vista Alegre, known for its porcelain, crystal, glassware, earthenware, and textiles, has partnered with Oma Living, India’s largest home and decoration retailer. The agreement follows Vista Alegre’s sale of its 50% stake in its Indian subsidiary, previously held through a joint venture with the Shree Sharda Group, according to ECO. The Portuguese group Vista Alegre, owned by conglomerate Visabeira and global football icon Cristiano Ronaldo , brought the athlete on board as an investor after he acquired 10% of the parent company and 30% of its Spanish subsidiary. Vista Alegre finalized the deal in the first half of 2025, a period during which it reported an 8.4% year-over-year drop in profits to €3.6 million. ECO attributed the decline largely to
Vista Alegre signs partnership with India's Oma Living after exiting joint venture with Shree Sharda

61