How Did The Summer I Turned Pretty Become a Smash Hit?

Header Image Source: Amazon Prime

It’s often been said that we live in a time of Too Much TV. The increased number of platforms available for new programming has made the act of keeping up with modern entertainment a literal impossibility. The benefit of choice has meant that networks and streamers are fighting harder than ever to get those large viewership numbers that arguably don’t exist anymore. There are exceptions but they’re rare. Few could have predicted that one of the major hits of 2025 would be a teen romance on Amazon Prime that spent most of its life being a minor success.

The Summer I Turned Pretty , based on the novels by Jenny Han (who also takes on showrunner duties here) has a pretty basic set-up. Isabel ‘Belly’

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