Some people are boycotting Chobani after the company announced a new partnership.

Support behind a boycott of Chobani products is building after the New York-headquartered company that specializes in yogurt production recently announced a controversial new partnership.

Chobani, whose chief people officer is based in Greater Boston , announced a collaboration with Planet Harvest, a company founded by Ivanka Trump and Melissa Ackerman in 2023, in a CNBC interview with Chobani CEO Hamdi Ulukaya on Sept. 12.

The announcement drew an immediate response on social media , with one commenter saying "Very glad this came across my explore page, I will never buy @chobani again," and another simply commenting "Bye Chobani."

Here's what to know.

Why are people boycotting Chobani?

Accordin

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