Microsoft has launched a redesigned Xbox app that consolidates games from multiple storefronts into a unified library, positioning itself as a universal gaming hub for Windows PCs and handheld devices rather than a closed ecosystem.

The update represents a significant strategic shift for Xbox, transforming from a proprietary platform to an aggregator that embraces third-party services including Steam, Epic Games Store, and GOG.

The new Xbox app centralises games, saves, and play history across devices while supporting:

Game Pass library and subscriptions

Third-party storefronts (Steam, Epic, GOG)

Direct installation of utilities, mods, and companion apps

Optimisation for Windows-based handhelds including Lenovo Legion Go 2 and ASUS ROG Ally series

This approach directly challenges V

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