Stephen Imeh wanted to make history. He’d never really dreamt of being an influencer , but in April he noticed an opportunity to break through.

There were virtually no looksmaxxers—people who spend enormous amounts of effort to glow up—who looked like him, and he wanted to change that. So he made a plan. Imeh posted a workout video on TikTok , with plans for more, and updated his bio to “FIRST BLACK LOOKSMAXXER.”

But as soon as the 20-year-old Houston-based college student posted the video, he was bombarded by racist comments. “I don’t think even an hour went by and I was getting comments like, you’re a monkey, you’re an n-word hard r,” he says. Another comment suggested Imeh “ just be white ,” or “jbw” as it’s known in incel circles. None of it made sense to him. “I was like, wai

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