What's the story

Google has announced a major overhaul of its Play Store, aimed at improving user experience and engagement. The update includes a revamped Apps tab, an enhanced Play Games experience, and a new tab dedicated to user interests. The changes are part of Google's ongoing efforts to make the Play Store more personalized and engaging for its users worldwide.

User engagement

Building on recent additions

The update also builds on recent additions such as a tab that shows where to watch your favorite shows and Collections, which organizes apps and games into categories like shop, watch, and listen. Aurash Mahbood, VP and General Manager of Google Play Games, said these changes are aimed at helping users discover content that meets their needs and interests.

AI integration

AI

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