Meta has announced that it is introducing an AI assistant to Facebook Dating, giving users new tools to refine matches and personalise their dating experience.
The AI chatbot can be prompted to look for specific types of matches, such as “a Brooklyn girl in tech,” or even provide suggestions to improve a user’s profile. Meta says the goal is to help users cut through the noise and connect with people who better fit what they are looking for. Advertisement
Tackling swipe fatigue with Meet Cute
Alongside the AI assistant, Meta is rolling out a new feature called Meet Cute, which delivers a weekly “surprise match” based on the platform’s algorithm. The company says the feature is designed to combat “swipe fatigue,” which has long been a criticism of modern dating apps.
Growing traction a