When AI slop started making the rounds on Spotify — bands like The Velvet Sundown for instance — users urged Spotify to do something about it. They wanted a label showing that the music on their Discover Weekly and recommendations was actually created by AI. Some users even went so far as to say they should " boycott Spotify " until a label was made.
On Thursday, Spotify said it would start doing just that, saying in a press release that "aggressively protecting against the worst parts of Gen AI is essential to enabling its potential for artists and producers." The platform is integrating a new spam filtering system, AI disclosures, and "improved enforcement of impersonation violations" like deepfakes.
Spotify worked with DDEX, or the Digital Data Exchange, which is a standards-s