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Halloween is creeping closer, and while a moody lipstick can feel like the fastest way to get in the spirit, not everyone wants to drop $40 on a shade they’ll only reach for once or twice. Enter Girlcult’s $14 Long Lasting Velvet Finish Matte Lipstick — the brand making shades that lean witchy, weird, and very ’90s without veering into cheap costume territory. Even better? Shoppers say the formulas actually stay put and feel comfortable enough to wear long after the candy runs out.

One reviewer of Mossy Gleam, a deep brown hue with subtle green shimmer, was blunt: “This is the most flattering nude I have ever found… If this lipstick is ever discontinue

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