“Hollywood is not dying,” UTA ’s Rena Ronson told delegates at the Zurich Summit this weekend. “I think it has evolved and that our world has become more global but it’s certainly not dying. It’s very relevant and it’s still the hub for talent.”
Ronson pointed out that the production landscape has “evolved” as the industry had become more global but stressed that productions shooting overseas is nothing new to the business.
“Certainly, probably based on tax incentives and regional funding that exists overseas, there has been a little bit more of a shift in shooting overseas but that’s not new though,” she said. “We’ve seen it before with films shot in New Zealand or Game of Thrones in Northern Ireland. There are tons of films that haven’t been shot in the U.S. before because it