It’s easy to love OLED TVs, but it’s not so easy to embrace their premium price tags. As a Senior TV Editor, this is why I’m always on the lookout for affordable OLEDs — they’re just more accessible than high-end, fancy OLED TVs.
It’s also why my ears perk up whenever I hear about an already-affordable model getting hit with an additional discount. It’s the best of both worlds. Right now, the 48-inch LG B5 OLED is just $699 at Best Buy — a full $600 off its usual price. Let’s unpack why LG’s most modest OLED TV of 2025 might be a sneaky-good pick for your home. (For more ways to save, check out our favorite deals in this week's Best Buy Member Deal Days event).
Looking for an incredible OLED picture without the high price? The LG B5 is the perfect companion. It's not as bright as higher-