Four in five parents say they have a 'full working day before 9am' as growing numbers navigate '5

Four in five parents say they have a 'full working day before 9am' as growing numbers navigate '5-9 before 9-5' View Image

As children return to school across the UK, new research has revealed the full extent of the hidden load parents take on each morning - with four in five (80%) saying their mornings feel like a full working day before 9am.

Research from Kellogg’s Oaties has found that a growing number of families are navigating the so-called “5-9 before the 9-5". Parents clock up an average of 2.3 hours of household chores and complete more than 20 separate tasks before the paid workday even begins. Almost three in five (58%) set their alarms before 6am just to fit it all in, while 82% of parents admit the last 15 minutes before leaving the house is more stressful than their actual