Walt Disney sent a cease-and-desist letter to Character.AI , a “personalized superintelligence platform” that the media giant says is ripping off copyrighted characters without authorization.

The AI startup offers users the ability to create customizable, personalized AI companions that can be totally original but in some cases are inspired by existing characters, including, it seems, Disney icons from Spider-Man and Darth Vader to Moana and Elsa.

The letter is the latest legal salvo by Hollywood as studios begin to step up against AI. Disney has also sued AI company Midjourney for allegedly improper use and distribution of AI-generated characters from Disney films. Disney, Warner Bros. and Universal Pictures this month sued Chinese AI firm MiniMax for copyright infringement .

“It

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