Tesla’s long-awaited debut in India has begun on a modest but steady note, with the company selling 60 units of its Model Y in September, the first full month of deliveries after opening bookings in July. While the numbers pale in comparison to Tesla’s global averages, which is around 600 units in just four hours, they are broadly in line with what luxury carmakers typically move in India at similar price points, signalling that it is finding its footing in a tough but growing market.

Outpacing new entrants, competing with luxury rivals

Data from Vahan shows that in the premium EV space, BMW led with 307 units in September, followed by Mercedes-Benz at 95 units and Volvo with 22 units. Vietnamese entrant VinFast, which priced its models significantly lower starting from Rs 17 lakh, ma

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