Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip.
This week: Bad Bunny surges on streaming as he closes one triumph and begins on another, a hip-hop couple sees gains for tying the knot while a pop ex-couple draws big numbers for its breakup songs about one another, and more.
Bad Bunny’s Streams Up Following Residency Finale, Super Bowl Announcement
It’s been a year of massive wins for Bad Bunny, as his sneak-releaed January album Debí Tirar Más Fotos returned him to the center of global pop culture, and well-received supportin