Bell has extended its partnership with Canadian Olympic Committee (COC) through the 2032 Olympic Games. With this renewal, Bell will remain Team Canada’s “Official Telecommunications Partner” for the 2026, 2028, 2030 and 2032 Olympics.

As part of this arrangement, Bell offers its Athletes Connect program in association with works with the COC, Canadian Paralympic Committee and Samsung to provide free phones and mobile plans to Team Canada.

On top of that, the media giant is launching Bell Starting Line, a new program to help emerging athletes from underrepresented and newcomer communities across Canada. The first Starting Line event takes place on Saturday, October 4, with a subsequent one to take place in Montreal at a later date.

The 2026 Winter Olympics will take place in Milano and

See Full Page