Navratri sales hit decade high, GST reforms drive festive consumption surge

India’s consumer economy recorded its strongest Navratri sales in more than a decade, with automobile and electronics companies reporting sharp double-digit growth.

Festive buying surged across categories, from cars and two-wheelers to large-screen televisions and smartphones, turning Navratri into one of the most profitable sales periods in recent years.

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Industry executives attributed the buoyant demand to the Modi government’s NextGen GST reforms, which lowered tax rates, reduced prices, and expanded access to aspirational goods.

According to the data, Maruti Suzuki India Ltd led the charge, posting its best Navratri performance in at least 10 years. Sales doubled year-on-year, with the company securing 150,000 bookings so far and expecting to touch 200,000. It delivere