A new joint venture led by Progressive’s former pitchman turned AI entrepreneur Jeff Charney and brain researcher Julius Fridriksson is testing whether studying damaged human brains can create smaller, more energy-efficient artificial intelligence.

The venture, called Allt.ai, aims to address one of the biggest problems facing the rapid expansion of AI: its massive environmental and energy footprint. These are takeaways from the original article that published on Sept. 29.

An unlikely partnership aims to solve AI’s energy problem

Charney, known for marketing campaigns like Progressive’s Flo, partnered Fridriksson to develop a technology called the Brain-LLM Unified Model (BLUM). The primary goal is to address the immense energy consumption of AI data centers, which can use as much e

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