When it comes to style, no one embodies the term “provocateur” quite like Julia Fox. Nearly every outfit she wears deserves the tag, whether it’s risqué and body-forward, features an unexpected detail ( horsetail skirt , anyone?), or downright subversive . It makes sense, therefore, that she would one day end up as an endorser of a brand that embraces the same fearless ethos. Enter: Agent Provocateur.

On Wednesday, Oct. 1, Fox announced her latest partnership with the intimates label via a spicy campaign, of course. Photographed by Greg Williams, she modeled the Fall/Winter 2025 lingerie collection, including several sheer co-ords that were spicy and positively decadent.

Julia’s See-Through White Set

While Hollywood’s exposed-bra trend has seen A-listers flaunting undergarments in

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