The official Facebook page of Fédération Internationale de Football Association (FIFA), FIFA World Cup, recently shared a striking photo of Swedish football legend Zlatan Ibrahimovic with a Punjabi caption in Gurmukhi script reading “Raja” (King). The background of the image also featured the word “Sherdil” (lion-hearted), adding a touch of regional pride. The post instantly caught the attention of Punjabi football enthusiasts, who hailed the act as a recognition of their language and culture on a global platform. Many fans expressed excitement in the comments, calling it a proud moment for Punjabi sports enthusiasts.
FIFA, the global governing body of football and organiser of FIFA World Cup, the world’s most-watched sporting event, frequently engages fans across cultures through social