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Cracker Barrel Old Country Store is cooking up a new playbook to lure customers back to its restaurants this fall after a tumultuous summer.

Months after the Southern dining chain faced fierce backlash over a controversial logo rebrand blasted by critics, Cracker Barrel is giving away free pancakes to NFL fans in a bid to win back diners.

The brand rolled out a $5 all-you-can-eat pancake special last month for National Pancake Day, but a new promotion incorporating the popular breakfast food is available in October.

CRACKER BARREL FAN SAYS 'HEALING ABSOLUTELY BEGINS NOW' AFTER RESTAURANT CHAIN NIXES MAKEOVER

As part of its "Bloctober" campaign, a promotion inspired by the pancake block – the football move where a defend

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