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This weekend’s box office belonged to two undeniable draws: Taylor Swift and Dwayne “The Rock” Johnson.
It might have looked like a heavyweight matchup, but Swift’s devoted fanbase once again proved unstoppable with her film “The Official Release Party of a Show Girl,” which debuted at No. 1 with $33 million in North America, according to Sunday estimates from Comscore. The AMC Theatres release -- announced only two weeks ago with minimal promotion -- served as a companion piece to Swift’s 12th studio album, packaging music videos, behind-the-scenes footage and profanity-free lyric visuals into an 89-minute experience.
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The film played at all 540 AMC theaters in the U.S. for t