A Dragons’ Den success story has officially made history.
Natural energy drink brand PerfectTed now valued at an incredible £140million – the biggest payday ever to come out of the hit BBC business show.
The matcha-powered drink company, founded by Marisa Poster and Teddie Levenfiche, first caught the attention of viewers – and the Dragons – when they entered the Den in 2023.
The pair secured a joint investment from Steven Bartlett and Peter Jones, who each offered £50,000 for a 5% stake in the business.
While Peter Jones later stepped away, Bartlett stayed on board – and it has since ‘grown rapidly.’
The company’s valuation has soared after a major round of funding from venture capital firm Felix Capital, with The Grocer reporting the brand’s worth has climbed to around £140m. Perfec