Holidays
Halloween
This Is The Top Halloween Candy In The US According To Instacart
According to TalkerResearch , Americans purchase 745.8 million pounds of candy for Halloween. Chocolate bars, sour candy, taffy, licorice, and lollipops will make their way into treat-or-treat bags across the country by the handful. Some Halloween candies will be eaten with joy , while others (looking at you, candy corn) will be accepted grudgingly. So, which Halloween candies do Americans look forward to the most?
The most beloved Halloween candy in the United States is not a surprise: Reese's Peanut Butter Cups. The winner was crowned in Instacart's 2025 Halloween candy data report , which calculated the country's favorite candy by the total weight sold in October 2024. DoorDash data also bac