The Brief

Kwik Trip surged 8% to score 84, overtaking longtime leader Wawa in customer satisfaction.

Wawa remains steady at 82, now tied with Sheetz for second.

The 2025 study highlights growing importance of food service, mobile apps, and rewards programs.

It feels crazy to say it, especially typing from a keyboard in Philadelphia, but Wawa has been overtaken as the top convenience store in America, according to reports .

What we know:

After years of regional dominance by Wawa, Wisconsin-based Kwik Trip has claimed the top spot in the latest American Customer Satisfaction Index (ACSI) Convenience Store Study, edging out Wawa in a major industry shakeup.

In its 2025 rankings, ACSI reports that Kwik Trip rose 8% over the past year to 84 on a 0-100 scale, which was the highest in

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