Feel Rite Fresh Markets, a health store that has been serving Western New York since 1971, has opened a new location at 4154 McKinley Parkway in Hamburg.

The store has made the move from 6000 South Park Ave. which is now closed. The McKinley location is open but the retailer is still settling in. As part of the process of putting on the finishing touches, Feel Rite is upgrading its reverse-osmosis water machines, which are not yet ready.

The healthy living store has a full line of organic produce and groceries, sports nutrition, health and beauty, home items, gifts, vitamins and supplements. The company has four other locations, in Amherst, Williamsville, West Seneca and on Delaware Avenue.

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