World Spine Day 2025 on October 16, has arrived with a clear, energising brief: “Invest in Your Spine.” Far from a passive plea to sit up straight, the 2025 campaign is a call to motion, urging every age group to treat spinal health as an active, daily practice rather than a background setting on a digital device. With low back pain now the leading cause of global disability, the most valuable contribution we can make is to move—deliberately, repeatedly, and joyfully—because the vertebrae thrive on rhythm, load, and circulation, not on the static hunch that has become the signature posture of modern life.

Stepping up

For the average adult the equation is refreshingly simple: the more steps you bank before noon, the less pain you will tally by nightfall. A brisk 20-minute walk at sunrise

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