TAMPA, Fla. - Adam Goldberg uses photography to help break stereotypes when it comes to pit bulls.

"When we photograph a pit bull here at the Humane Society (of Tampa Bay) , they usually are just wanting our love and attention," Goldberg said.

The backstory:

Goldberg's passion began in 2013, when he volunteered to take photos to help dogs get adopted. In 2016, he ran a pet photo fundraiser for the Humane Society of Tampa Bay. It sold out, and the fundraisers skyrocketed in popularity. In 2020, he and his wife opened up the AGoldPhoto Pet Photography studio.

Throughout it all, Goldberg still volunteers to take photos of shelter dogs. "Second Shot" is a progression of many of those previous ideas.

"'Second Shot' is our adoption photo program where we replace their scared shelter i

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