The American Film Market and Cannes Marché du Film are joining forces on a new Innovation Hub and series of AI-focused sessions set to debut at AFM 2025, giving a more tech focus to the international indie TV market that runs Nov. 11-16 at the Fairmont Century Plaza in Los Angeles.

The collaboration builds on the Marché’s Cannes Next platform, an initiative that aims to link up cutting-edge tech with independent film production, distribution and audience engagement. The new Innovation Hub at AFM aims to serve a similar purpose, bringing together film professionals with creative digital tech companies.

The American Film Market and Cannes Marché du Film are joining forces on a new Innovation Hub and series of AI-focused sessions set to debut at AFM 2025, giving a more tech focu

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