The dust has settled and Apple’s iPhone 17 Pro continues to be a highly sought-after premium phone for those with deep pockets. Bringing an all-new design this year, the iPhone 17 Pro and Pro Max have garnered a lot of attention, mostly due to its bold colour choices and the new camera system. While it is still early for e-commerce platforms to shower huge discounts to keep the sales moving, some banks are encouraging a wider purchase trend this year with great discounts.

Partner banks on Vijay Sales are now offering up to Rs 10,000 as a discount, even as the Diwali buying spree is over. While these aren’t as great as the discounts that were showered on the iPhone 16 Pro Max a couple of months ago, the lower price could encourage more consumers to splurge in on these premium phones.

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