The Delhi High Court has overturned a September 2025 order that had refused temporary relief to WOW Momo Foods, according to Bar and Bench. The court has now barred the use of the name ‘WOW BURGER’, ruling that it infringes on WOW Momo’s registered trademarks, which are WOW MOMO, WOW DIMSUMS, and WOW MOMO INSTANT.

The decision was delivered by Justices C. Hari Shankar and Om Prakash Shukla, who allowed WOW Momo’s appeal against the earlier order that had rejected its request for an interim injunction in the trademark case.

‘Consumer inclined to presume association between two marks’ – What Delhi HC said

The judges observed that combining an exclamation like ‘WOW’ with the name of a food item creates a unique and distinctive identity. They noted that the earlier ruling had focused only

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