The thriving business of reselling Labubu toys from Pop Mart has experienced a shift, as Kasidit Teerawiboosin, a Thai reseller, observes a rapid decline in market prices. Once bolstered by celebrities like Lisa from Blackpink and Rihanna, these toys now confront an uncertain demand landscape.

Labubu, part of the sought-after 'The Monsters' series, previously fueled Pop Mart's revenue, yet resale prices have notably dropped, challenging the brand's cash cow status. Some attribute this to cooling demand; however, Pop Mart points to increased supply as a primary factor.

As the secondary market for these sought-after toys dwindles, Pop Mart's efforts to expand supply could reshape market dynamics. Meanwhile, resellers are exploring international markets, venturing into territories lacking o

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