Kantar , the marketing data and analytics company, has appointed two new senior leaders to accelerate the transformative impact of AI-native marketing across its client base. Alvin Bowles joins as Chief Client Officer, having spent the last 10 years at Meta partnering with key decision-makers at the world’s leading brands, most recently as Vice President of their Global Business Group in the Americas. Former Snap Inc. VP of Product Growth Ty Ahmad-Taylor joins as Chief Product Officer. Both report directly to Paul Zwillenberg, Kantar’s Chief Executive Officer.
Welcoming Alvin and Ty to the organisation, Paul Zwillenberg commented “Kantar is leading our industry in transitioning to a fully AI-native marketing environment, from research design and synthetic data to advanced creat