Piyush Pandey. (Photo/Ogilvy) Show Quick Read Summary is AI Generated. Newsroom Reviewed

Piyush Pandey , one of the most transformative figures of the Indian advertising industry, passed away on Friday morning at the age of 70.

Pandey, the Executive Chairman and Chief Creative Officer Worldwide of Ogilvy, was widely regarded as the architect of modern Indian advertising. He championed a local language, deeply emotional, and distinctly Indian voice in the industry for over four decades.

According to the advertising agency's email, Pandey was "battling an infection that took a serious turn."

The announcement by Ogilvy read, "To our entire Ogilvy family, It is with an unfathomable sense of loss that I write to you about the passing away of our beloved Piyush Pandey. Piyush was battl

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