Piyush Pandey. (Photo/Ogilvy) Show Quick Read Summary is AI Generated. Newsroom Reviewed

Adman Piyush Pandey passed away on Friday at the age of 70. Tributes poured in for the Padma Shri recipient and former Ogilvy India Chief Advisor, who is widely credited with transforming the face and soul of brand communication in the country by injecting it with distinctly Indian wit, emotion, and language.

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Politicians, industry leaders, colleagues, and others took to social media to express their grief.

Prime Minister Narendra Modi in a post on X wrote, "Shri Piyush Pandey Ji was admired for

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