Flor de Maria Rivera calls fashion her first love and shoes, her forever passion.

Some might even call her the Latina Carrie Bradshaw, a woman whose obsession with shoes has taken her from the newsroom to the runways of Hollywood.

"Fashion was my first love," Rivera said. "So it was one of my things, I started a fashion blog... moved to New York with three suitcases full of dreams and that's how the story began."

Before launching her own line of designer shoes, Rivera spent more than a decade as a sports anchor and publicist. But she eventually traded in her press passes to chase her dream all the way to Milan, where she studied shoe design.

"One of the reasons I wanted to start this shoe line was because after collecting over 500 pairs of shoes, I couldn't find what I was looking for

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