The female orgasm company some called a “cult” is back—and it’s stranger than ever.

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There are a lot of stories out there about Nicole Daedone having or giving an orgasm in front of a crowd. Here’s one with a video record : In 2007, the writer and business executive invited a group of people to watch her practice “orgasmic meditation,” a form of clitoral massage believed to induce a mystical state. As the founder of OneTaste, a San Francisco–based sexual wellness startup, Daedone was trying to fundraise and gin up publicity, so the audience was filled with journalists and potential investors.

In a ceremony held before the main event, a topless woman sat motionless while another woman shook a rattle and draped a live snake around her shoulder