Want to opt out of AI? State labeling laws might help

Martin Kaste

October 28, 2025 / 1:07 pm

Utah and California have passed laws requiring entities to disclose when they use AI. More states are considering similar legislation. Proponents say labels make it easier for people who don't like AI to opt out of using it.

"They just want to be able to know," says Utah Department of Commerce executive director Margaret Woolley Busse, who is implementing new state laws requiring state-regulated businesses to disclose when they use AI with their customers.

"If that person wants to know if it's human or not, they can ask. And the chatbot has to say."

California passed a similar law regarding chatbots back in 2019. This year it expanded disclosure rules, requiring police departments

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