Strauss Zelnick, the CEO of video game publisher Take-Two Interactive , said he is not a "naysayer" when it comes to the promise of artificial intelligence. But at the same time, Zelnick, who leads the company that publishes the "Grand Theft Auto," "NBA 2K," "Red Dead" and "Borderlands" video game series, said the signs that the technology is having an impact on game development and production are "still limited."

That's for two reasons, Zelnick told a room of technology executives at CNBC's Technology Executive Council Summit in New York on Tuesday.

The first reason — which is increasingly placing AI companies at odds with Hollywood, musicians and other creative industries — is intellectual property.

"We have to protect our intellectual property, but more than that, we have

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