The Boston Celtics failed to advance past the group stage of the 2024 NBA Cup despite entering the season as the reigning NBA champions. Can they flip that script in 2025?

The 2025 NBA Cup -- the league's third iteration of the in-season tournament that launched in 2023 -- kicks off Friday night with the first games of group play. The Celtics are in Group B along with the Philadelphia 76ers, Detroit Pistons, Orlando Magic and Brooklyn Nets, and begin the group stage Friday night against the Sixers.

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What will it take for the C's to reach the knockout stage? We've got you covered with a full rundown of the NBA Cup, followed by Boston's schedule in Cup play and the latest Group B standings.

How does the NBA Cup work

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