In 2023, Ally Thomson and Dan Goldbeck said “I do” at the top of Lover’s Point in Pacific Grove. They made their grand entrance as a married couple to the tune of Taylor Swift’s serenade “Lover.”

Swift’s lyrics reverberated throughout the wedding. The couple played her ode to family, “The Best Day,” in honor of Thomson’s mother who had passed away. The beat of “Call It What You Want” pulsed as they walked down the aisle.

“I had a hard time putting a lot of my feelings into words around the wedding,” said Thomson, who lives in Washington, D.C. “So I borrowed [Swift’s] words for a lot of things. She has a song for every feeling, occasion and situation.”

Over the past decade-plus, Swift’s music has become a cultural force that has shaped popular ideas of romance. The 35-year-old singer has

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